Mara aims to reduce dependence on finite resources like fish oil by evolving marine microalgae to develop renewable biotech products for a cleaner, healthier future.
Finding new applications for proprietary technology drives Mara’s big picture, but the company’s current growth plan and B2B focus was not in sync with its earlier sales and marketing materials.
We dove in with an extensive discovery process, founding the basis for a trusting partnership with the Mara team to support long term momentum. We then helped Mara pivot toward a growing revenue opportunity, with new messaging and a refresh of their website, giving them a platform which more succinctly communicates their value proposition to potential clients.
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