SUSTAINABILITY MARKETING AGENCY

What do we do?

It may sound kind of ambitious, but we’re trying to change the world. What changes the world? It’s simple really. Passion does. Empathy. The big feelings that lead to action, that lead to movements. You can’t change the world without evoking emotion—and you can’t evoke emotion without creativity.

Creativity is a uniqueness-unlocker, a weaver of tales, a maker of connections and a solver of problems. It’s the spark behind every major shift for our society—and wow, do we ever need that spark right now.

It’s why creativity underpins everything we do, whether we’re creating a brand people want to come back to over and over, building a digital product or platform to delight and connect the dots for your audiences, or telling your story to shift mindsets.

Are we your typical branding and website agency? In a lot of ways, yes. But we like to think in terms of impact. And our impact sits right in the middle of creativity and momentum. Momentum for your movement, to amplify your passion and to accelerate the change you want to see.

R&G builds the tools that start your momentum. Ready to change the world? Let’s go.

Branding

What is ‘brand’, anyway? It’s much more than your logo. It’s the sum total of everything anyone feels or says about you. It’s the impression your audiences hold of you in the mind’s eye. Your brand is where it all starts. It needs to capture the right strategy, tell the right story and create the right feelings.

R&G makes award-winning brands for organizations driven to make a better world. We help you stand apart and scale your sustainable product, service or digital platform. From strategy building, to naming, to identity design brands or rebrands—our team wants to decode the power of brand, so you can harness it to make the broadest-possible impact.

Sustainable Brand Audits  |  Naming  |  Logos and Identity Design  |  Personality and Brand Voice  |  Brand Guidelines

Obie’s Worms

Branding
Case Study

Efficiency Canada

Branding
Case Study

Clean Catch

Branding
Case Study

Polaron

Branding
Case Study

Website and Digital Experience Design

Great websites do more than perform a function. Whether it’s designed to inform, create a marketplace or generate engagementit’s a key tool in your creative communications toolkit.

We build really great websites. But we also build more than that.

Digital experiences can be anything. They could be a website like this one, but they could be a cool dashboard app, an interactive calculator, or an entire SaaS product. And they could be found anywhere, from this browser tab, to a touchscreen, to a billboard in the real world. Whatever it is, wherever it is, if it combines digital technology with purpose and emotion, we can build it.

Digital Experiences  |  Responsive Websites  |  Ecommerce Platforms  |  Web Apps  |  Sustainability Landing Pages and Microsites

Sustane

Website design
Case Study

Clean Foundation

Website design
Case Study

Polaron

Website design
Case Study

SolarDataNS

Web APP
Case Study

Graphic Design For Good

Creative content is only as powerful as the way it makes people feel. Discovering an authentic emotion, pain point, or truth is can turn a good idea into engaging content for your audience.

Every touchpoint you have with your audience is an opportunity to create beautiful and targeted content that strengthens your brand and tells fresh and interesting stories.

From conception to the completed design, you’ll collaborate with our team of multi-disciplinary and multi-talented creative experts to develop content that tells compelling stories while fitting seamlessly within your brand’s image across mediums.

Packaging  |  Graphic and Digital Assets and Tools  |  Corporate Stationary  |  Marketing Materials

Next Ride

MARKETING MATERIALS
Case Study

Mara Renewables

TRADE SHOW MATERIALS
Case Study

New Acre

ANIMATED Infographics
Case Study

Field Turf

Sustainability BRAND & MATERIALS
Case Study

Eco-Friendly Packaging

Packaging doesn’t just keep your products safe for shipping and distribution—packaging reinforces brand awareness and your product’s purpose. And more than ever, stakeholders are also holding brands accountable for their impact on the environment.

From concept to delivery, our team will design custom packaging that tells your unique story while elevating your audience’s experience with your brand. We’ll also help you source cost-effective packaging solutions that use sustainable materials or waste-reduction technologies to let your customers know that your brand is authentic in its commitment to sustainability.

Design  |  Material Sourcing  |  Copywriting

EarthProof Protein

PACKAGING
Case Study

Clean Catch

Packaging
Case Study

Obie’s Worms

PACKAGING
Case Study

Elderkin’s

PACKAGING
Case Study

CSR & Sustainability Communications Design

You put a lot of effort into your sustainability practice. It’s our job to embrace the hard work, tough decisions and in-progress nature of your positive change through conscientious design. It’s not limited to sustainability or CSR reports—although we love writing and designing those for you—it’s about being seen doing it. It’s about crafting messaging for the right mediums, in the right channels at the right time. We help you understand your audiences and the particular ways they want to engage with your sustainability wins, so you can expand your sphere of influence.

Sustainability reports become microsites, or social media highlights for customers. Stakeholder dialogue evolves into a stakeholder engagement platform or campaign. Alignment to the UN Sustainable Development Goals transforms into a call to action, creating partnerships with adjacent organizations.

You’ve worked hard to develop a culture of sustainability, let’s spread the word in meaningful ways.

Sustainability Communications and Storytelling  |  Strategy and Goal Setting According to Global Frameworks (Sustainable Development Goals, Transformational Company Qualities, GRI etc.)  |  CSR Report Writing and Design

Efficiency Canada

PROGRESS REPORT
Case Study

Go Gold

Sustainability report
Case Study

New Acre

IMPACT REPORT
Case Study

SienaBlü

Employee Handbook
Case Study

Experience Design & Engagement

You understand the expectations, needs and desires of your audience, but now you need to deliver the right experience to have the most impact. Should you develop a comprehensive awareness campaign? Build a custom web app? Create a unique public installation? Not sure? That’s where our expertise comes in.

Our data-driven approach to experience design will help you define, plan and implement audience journeys that drive engagement and reach your organizational goals.

Brand Experiences  |  Campaign Management  |  Web Apps and Microsites |  Video Production |  Research

#PledgeToLead

WEB APP
Case Study

Clean Future

CAMPAIGN WEBSITE
Case Study

EVAssist

DIGITAL CAMPAIGN
Case Study

Next Ride

DIGITAL CAMPAIGN
Case Study

Let's make real change together